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Hybrid Clouds Lead the Way as Digitization, COVID-19 Accelerate IT, Cloud Services Demand in Switzerland


ISG Provider Lens™ report says public cloud and colocation providers are quickly expanding operations and service offerings as Swiss market rises with rest of Europe

IT and cloud services were in high demand in Switzerland throughout 2020 and early 2021 as companies and consumers linked to the Swiss economy continued the digitization of their lives and work environments, according to a new report published today by Information Services Group (ISG) (Nasdaq: III), a leading global technology research and advisory firm.

The 2021 ISG Provider LensNext-Gen Private/Hybrid Cloud – Data Center Services & Solutions report for Switzerland finds Swiss companies favor hybrid cloud infrastructures with a large private-cloud element. This approach, the report says, can offer the best of public and private clouds by providing a “single pane of glass” for management and more flexibility and security than pure private clouds. While hybrid implementations have led to unprecedented complexity in some cases, service providers are helping enterprises navigate this challenge.

In Switzerland, as in other European countries, the COVID-19 pandemic accelerated the growth of cloud services, ISG says.

“Managed services, hosting and colocation providers are playing a bigger role than ever in Switzerland,” said Peter Bertschin, managing director, ISG Switzerland. “They provided the consulting and support midsize companies needed to continue operating through the crisis.”

There are more than 1,000 providers of cloud services and hosting in the DACH region (Germany, Austria and Switzerland), a market of almost 100 million people that is particularly rich in medium-sized enterprises, with more than 5 million midsize companies and groups, ISG says. Growth here reflects the regional demand for cloud-based services, which hit an all-time high in the first quarter of 2021, according to the EMEA ISG Index™. The overall outsourcing market, including both as-a-service and managed services engagements, grew 20 percent compared with the first quarter of 2020.

Cloud service providers have expanded their offerings in Switzerland, delivering hybrid cloud solutions on automated central platforms that leverage partnerships with at least one public cloud provider, ISG says. Microsoft Azure, long established in Switzerland and already operating two redundant data centers in Zürich and Geneva, is the most common choice. But other hyperscalers, including Google Cloud and AWS, are also staking claims on the market. Google operates a data center in Zürich and AWS plans to set up three centers by mid-2022.

As in other parts of the DACH region, demand for colocation and connectivity services is high in Switzerland. In just the last 12 months, large colocation providers operating in Zürich have built four new data centers and expanded others, adding 20,000 square meters of space, and more are on the way, ISG reports. Energy efficiency is an increasingly important issue, given that energy costs in Switzerland are among the highest in Europe, so operators are rolling out high-efficiency cooling and uninterruptible power supply (UPS) systems.

The 2021 ISG Provider LensNext-Gen Private/Hybrid Cloud – Data Center Services & Solutions report for Switzerland evaluates the capabilities of 80 providers across five quadrants: Managed Services for Large Accounts, Managed Services for Midmarket, Managed Hosting for Large Accounts, Managed Hosting for Midmarket and Colocation Services.

The report names Swisscom as a Leader in all five quadrants. It names EveryWare as a Leader in three quadrants and Atos, Aveniq (Avectris), Bechtle, ELCA Cloud Services, IBM, MTF, ti&m and T-Systems as Leaders in two quadrants each. Accenture, Axians, BitHawk, Equinix, Green, Interxion (Digital Realty), Netcloud, NTS Workspace, NTT Ltd., Safe Host, Trivadis and UMB are named as Leaders in one quadrant each.

In addition, BrainServe, nine and Wipro are named as Rising Stars—companies with a “promising portfolio” and “high future potential” by ISG’s definition—in one quadrant each.

Customized versions of the report are available from Aveniq, BitHawk, ELCA Cloud Services, Green and Swisscom.

The 2021 ISG Provider LensNext-Gen Private/Hybrid Cloud – Data Center Services & Solutions report for Switzerlandis available to subscribers or for one-time purchase on this webpage.

About ISG Provider Lens™ Research

The ISG Provider Lens™ Quadrant research series is the only service provider evaluation of its kind to combine empirical, data-driven research and market analysis with the real-world experience and observations of ISG's global advisory team. Enterprises will find a wealth of detailed data and market analysis to help guide their selection of appropriate sourcing partners, while ISG advisors use the reports to validate their own market knowledge and make recommendations to ISG's enterprise clients. The research currently covers providers offering their services globally, across Europe, as well as in the U.S., Germany, Switzerland, the U.K., France, the Nordics, Brazil and Australia/New Zealand, with additional markets to be added in the future. For more information about ISG Provider Lens research, please visit this webpage.

A companion research series, the ISG Provider Lens Archetype reports, offer a first-of-its-kind evaluation of providers from the perspective of specific buyer types.

About ISG

ISG (Information Services Group) (Nasdaq: III) is a leading global technology research and advisory firm. A trusted business partner to more than 700 clients, including more than 75 of the world’s top 100 enterprises, ISG is committed to helping corporations, public sector organizations, and service and technology providers achieve operational excellence and faster growth. The firm specializes in digital transformation services, including automation, cloud and data analytics; sourcing advisory; managed governance and risk services; network carrier services; strategy and operations design; change management; market intelligence and technology research and analysis. Founded in 2006, and based in Stamford, Conn., ISG employs more than 1,300 digital-ready professionals operating in more than 20 countries—a global team known for its innovative thinking, market influence, deep industry and technology expertise, and world-class research and analytical capabilities based on the industry’s most comprehensive marketplace data. For more information, visit

Philipp Jaensch, ISG
+49 151 730 365 76

Matthias Longo, Palmer Hargreaves for ISG
+49 152 341 464 63

Source: Information Services Group, Inc.
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